Italian VersionThe American Automobile Timeline 1899-1970
The American Automobile 1899-1970
Multimedial Historical Collection
Page 12
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1946-1947
The UAW General Motors Company strike is resolved on March 13, 1946, with a wage increase 1/2 cent higher than the Company's initial proposal.
In 1946 Central Foundry Division is established by GM.
The long awaited 1946 models are all reserial '42 models, yet Buicks are the most modern with their "new" 1942 styling.
A big hit with the public are Buick's bombsight hood ornaments. Parking lights are simple round units under the headlights for 1946 as opposed to the chrome side-sweeping strips which curved around the fenders on the 1942 Buicks.
1947 April 7: Henry Ford dies at age 83 at Fair Lane, his estate in Dearborn. .
In 1947 the radar gun is used for the first time to catch speeders in Glastonbury, Connecticut.
This year Packard offers power seats and windows in its automobiles.
1947: Oldsmobile celebrates its Golden Anniversary.
During this year the GM's "Train of Tomorrow" (Electro-Motive Division) begins a nationwide tour.
The way to tell a 1946 Buick from a 1947 is just as simple. The 1946 Buick's center grille bar runs up into the hood's molding crown, which reads, "Buick Eight". On the 1947 models, this center grille bar does not run into the crown.
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1946-47ChryslerDeSotoDodgePl.mov
Available on DVD
Run Time: 00:02:54 Audio/Visual: sound, C Quality: # # #
Producer: Romano-Archives
Slideshow. 1946-47 Chrysler, DeSoto, Dodge cars images.
1946-47FordsMercurysLincolnsC.mov
Available on DVD
Run Time: 00:02:06 Audio/Visual: sound, C Quality: # # # #
Producer: Romano-Archives
Slideshow. 1946-47 Ford, Mercury, and Lincoln cars images.
1946-47OtherCarsCompilation.mov
Available on DVD
Run Time: 00:03:03 Audio/Visual: sound, C Quality: # # # #
Producer: Romano-Archives
Slideshow. 1946-47 Minor Makes Cars images.
1946AmateurFilm-Northwest.MP4
Available on DVD
Run Time: 00:14:38 Audio/Visual: silent, C Quality: # # # #
Amateur film. 16mm Kodak silent original
A pretty nice looking film which pretty much focuses on South Dakota and Yellowstone National Park, which really isn't my definition of Northwest, but anyways, it is mostly park travel, stopping at Mount Rushmore, which either was ABOUT to be completed or was being cleaned. Given the time period of this film, I would say the former. The film also has some very scary 'on the road' shots with big wide cars travelling on too small mountain roads.
1946buick-car-washing89846.mov
Available on DVD
Run Time: 00:00:41 Audio/Visual: silent, B&W Quality: # # #
Producer: unknown
Amateur film. A white Buick inside an auto-wash tunnel.
1946Ca-ford-1st-car.mov
Available on DVD
Run Time: 00:00:15 Audio/Visual: silent, B&W Quality: # #
Producer: unknown
An elderly Henry Ford enjoy to drive his first car, the 1896 Quadricycle.
1946CaliforniaPictureBook.mpeg
Available on DVD
Run Time: 00:11:35 Audio/Visual: silent, B&W Quality: # # # # #
The World Parade - California Picture Book (1946)
Sponsor: N/A
Producer: Castle Films
Pictorial travelogue of California, using a variety of stock footage.
1946ChryslerBrochure.mov
Available on DVD
Run Time: 00:01:18 Audio/Visual: sound, C Quality: # # #
Producer: Romano-Archives
Slideshow. 1946 Chrysler brochure pages.
1946ChryslerTownCountryBro.mov
Available on DVD
Run Time: 00:01:17 Audio/Visual: sound, C Quality: # # #
Producer: Romano-Archives
Slideshow. 1946 Chrysler brochure pages.
1946FordGoldenAnnivBro.mov
Available on DVD
Run Time: 00:01:13 Audio/Visual: sound, C Quality: # # #
Producer: Romano-Archives
Slideshow. 1946 Ford brochure pages.
1946HudsonBrochure.mov
Available on DVD
Run Time: 00:02:29 Audio/Visual: sound, C Quality: # # #
Producer: Romano-Archives
Slideshow. 1946 Hudson brochure pages.
1946InsideStModernGasoline.mpeg
Available on DVD
Run Time: 00:22:36 Audio/Visual: sound, C Quality: # # # # #
The Inside Story of Modern Gasoline (1946)
Sponsor: Standard Oil Company of Indiana
Producer: Fairbanks (Jerry) Inc.
Combination animation/live-action film showing how gasoline is refined and used. With striking images of gas stations, auto travel, and automobiles.
Describes (in partly animated form: you know, "talking gasoline drops," etc!) the refining of gasoline, it's chemical breakdown, etc; excellent shots of gasoline stations (with the "Royal Crown" glass globes atop the gas pumps; striking images), and oil refineries. Good shots fo stop light changing from red to green; driver's POC on Western highway; CU speedometer accelerating to 50 MPH; CU gas jet stovetop; beautiful Chrysler "Town and Country" ("Woody") on rural highway.
1946InvitationToANation.mpeg
Available on DVD
Run Time: 00:09:52 Audio/Visual: Sound, C Quality: # # # # #
Invitation to a Nation (1946)
Sponsor: Greater National Capital Committee of the Wasington Board of Trade
Director: Byron Roudabush
Producer: Byron Roudabush
Production Company: Byron, Inc.
A good overview of Washington DC, narrated by the person who founded it, George Washington! Excellent shots of automobiles and city traffic.
1946JuniorProm.mpg
Available on DVD
Run Time: 00:20:16 Audio/Visual: sound, C Quality: # # # # #
Junior Prom (1946)
Sponsor: N/A
Producer: Simmel-Meservey
Experiences of two couples on a double date at the Junior Prom.
1946MercuryBrochure.mov
Available on DVD
Run Time: 00:01:10 Audio/Visual: sound, C Quality: # # #
Producer: Romano-Archives
Slideshow. 1946 Mercury brochure pages.
1946OurShrinkingWorld.mpeg
Available on DVD
Run Time: 00:10:19 Audio/Visual: sound, B&W Quality: # # # # #
Our Shrinking World (1946)
Sponsor: N/A
Producer: Young America Films, Inc.
How developments in transportation and communication are hastening globalization.
1946PlymouthBrochure.mov
Available on DVD
Run Time: 00:01:39 Audio/Visual: sound, C Quality: # # #
Producer: Romano-Archives
Slideshow. 1946 Plymouth brochure pages.
1946stunts88885841.mov
Available on DVD
Run Time: 00:00:41 Audio/Visual: sound, B&W Quality: # #
Producer: unknown
Unknown newsreel fragment. Various cars makes stunts on a dirt track, Public watch from a crowded tribune.
1946TexacoDennisDayRadioAd.mp3 Available on CD
Run Time: 00:00:59 Audio/Visual: sound Quality: # # # # #
Filetype: Mp3 Filesize: 932 KB
Producer: Texaco
Texaco Dennis Day's radio ad.
1946TheBusDriver.mpg
Available on DVD
Run Time: 00:10:02 Audio/Visual: sound, B&W Quality: # # # #
The Bus Driver (1946)
Sponsor: N/A
Producer: Encyclopaedia Britannica Films
Father and son travel by bus from New York to Pittsburgh in the days when bus travel still attracted elite passengers. Some interesting epoca cars and roads sequences.
1946TheEasierWay.mpeg
Available on DVD
Run Time: 00:12:31 Audio/Visual: sound, B&W Quality: # # # # #
The Easier Way (1946)
Sponsor: General Motors Corporation, Employee Cooperation Staff
Producer: Handy (Jam) Organization
Presents the case for motion study in the workplace and advises supervisors on how to convince skeptics that it is a good thing.
USES A PEGBOARD DEVICE TO ILLUSTRATE PRINCIPLES OF MOTION STUDY WHICH ARE LATER TRANSFERRED TO THE FACTORY & THE HOME. PRESENTS CASE FOR MOTION STUDY IN PARTICULAR & SHOWS HOW SKEPTICS CAN BE CONVINCED THAT MOTION STUDY IS A GOOD THING.
It was not a friendly time at General Motors after a 113-day strike in the winter of 1945-46. The United Auto Workers (UAW) had been recognized by GM just four and a half years before the start of World War II, and wartime controls had regulated wage and price increases. Embryonic before being interrupted by war, the relationship between labor and management was young and poorly developed, and management was used to having its way, accustomed to telling workers what to do and how to do it. The Easier Way, which GM commissioned in 1946, expresses this attitude, selling efficiency as a boon for the worker rather than a means of maximizing profits.
The Easier Way was designed to convince line management (many of whom had risen from the ranks) that time and motion study was a good thing for industrial workers. Bob (a motion study expert) and Marge invite Dick Gardner, an assembly-line foreman and his wife over for dinner. The two men start talking about motion study. Bob asserts that "a man can produce more without working a bit harder." Dick has risen from the ranks and is suspicious of all this time and motion study stuff, feeling that it's just designed to wring more work out of people. Bob tries to disabuse him of this idea, saying, "Now we're able to produce more and more stuff with less and less effort on the part of the guys who do the work. That's what motion study's for. We point out how the machines and tools and the methods of using them should be changed to make it easier for the operator." Dick is still suspicious: "It's gonna be hard to make some of the boys understand that." Bob answers, "It'll take time. But first, I've gotta sell men like you."
Bob, Marge and the Gardners play with a pegboard and practice different ways of inserting the pegs into the holes. This hands-on demo convinces Dick of the righteousness of Bob's views: "The boys will listen to stuff that makes sense. Especially if it makes it easier for us to get
production."
Like a grown-up Alexander Phipps, Bob tries to infiltrate motion study into the domestic routine. "Now take this simple job of setting the table. Women do it the hard way." "Now Bob," says Marge, "you can't run a house like a factory." Bob responds: "Why not? Think of the effort you'd save. Maybe you wouldn't be so tired at the end of the day." As Marge sets the table, Bob sneaks a look at his timepiece. As the film ends, she ties an apron around Bob and makes him do the dishes.
In The Easier Way, we see company management drawing a line between issues subject to bargaining and others that it considers non-negotiable. GM is asserting here that the work process Ñ its technology, design and management is its own to plan and control, no matter how much influence unions exert in its plants. In fact, productivity increases were a major agenda item for General Motors at the time. In 1948, GM chairman Alfred P. Sloan, Jr. and president Charles E. Wilson proposed that the new GM-UAW contract link wage increases to increases in worker productivity, with adjustments for the cost of living. This clause was adopted in 1948 and was part of labor agreements for over twenty years. The business community praised the linkage between productivity and wages, and General Motors "got its production."
1946TransportBusTruckTaxi.mpeg
Available on DVD
Run Time: 00:10:16 Audio/Visual: sound, B&W Quality: # # # # #
Your Life Work Series - Transportation (Bus, Truck, Taxi) (1946)
Sponsor: Vocational Guidance Films, Inc.
Producer: Holmes (Burton) Films, Inc.
Jobs moving people.
1947-06-02Indy500-2-10.mpeg
Available on DVD
Run Time: 00:02:10 Audio/Visual: sound, B&W Quality: # # # # #
Producer: Universal Newsreel
A report from the 1947 Indy 500.
1947AutoliteRadioAd.mp3 Available on CD
Run Time: 00:00:57 Audio/Visual: sound Quality: # # # # #
Filetype: Mp3 Filesize: 228 KB
Producer: Autolite
Autolite radio ad.
1947buick-supereight.mov
Available on DVD
Run Time: 00:00:55 Audio/Visual: silent, C Quality: # # # # #
Producer: Romano-Archives
The car from the movie Rain Man. Filmed in Passariano, Udine, Italy in Summer 2003.
1947LiveAndLetLive.mpeg
Available on DVD
Run Time: 00:10:15 Audio/Visual: sound, C Quality: # # # # # B
Live and Let Live (1947)
Sponsor: Aetna Casualty & Surety Company
Producer: Aetna Casualty & Surety Company
Set in a toy tabletop town, this film uses brightly colored model cars and trucks to demonstrate a range of driving safety scenarios. The number of near-misses and accidents would make for an extremely violent film if real vehicles and people were used, but the models keep the feeling of mayhem at a distance. An unusual example of a rich tradition within the safety film genre: the tabletop model.
Demonstrates causes and effects of such unsafe driving practices as passing on a curve, driving after drinking, following too closely, and speeding.
Lots of near misses.
Model cars involved in several different accident scenarios. Good shot of model intersection with cars passing through. All stop-motion animation. Drunk driver sequence with yellow car. Railroad freight train hits car.
1947ADayAtTheFair.mpeg
Available on DVD
Run Time: 00:10:54 Audio/Visual: sound, B&W Quality: # # # # #
A day at the Fair (1947)
Produced By Encyclophedia Britannica Films Inc.
A farmer's family tripping to the fair with their car.
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